To understand what the ODD ONE OUT brand is all about, just translate the phrase itself—”a white crow among gray ones,” or, in simpler terms, someone or something that doesn’t conform to the crowd. This idea lies at the heart of ODD ONE OUT’s women’s clothing concept: thinking slightly differently than the norm and infusing your own individuality into modern casual style.
The brand is quite popular in South Korea, significantly boosted by K-pop idols who frequently wear ODD ONE OUT pieces. For example, Hyun A, Blackpink, ITZY, and (G)I-DLE have all been spotted in the brand’s clothing.
The store’s catalog includes unconventional-cut tweed suits—some featuring cropped jacket-tops—as well as faux fur jackets, tracksuits, mini and maxi skirts, and accessories, among other items.
Prices are very reasonable, starting from around $20, and don’t forget seasonal sales, where discounts can reach nearly 50% off the original price.
