The History of the Nike Brand
Nike, Inc. is one of the most recognizable sports brands in the world, founded in 1964 under the name Blue Ribbon Sports by Bill Bowerman and Phil Knight. Initially, the company sold Japanese Onitsuka Tiger running shoes, which Bowerman adapted and modified for American athletes. In 1971, the company officially changed its name to Nike, adopting the famous “Swoosh” logo, which symbolizes movement and speed. Over time, this symbol became an integral part of the brand, which sought to motivate people to participate in sports.
Nike began to actively promote its products by signing contracts with famous athletes such as Michael Jordan and creating unique product lines. By the mid-1980s, Nike had firmly established itself as one of the leaders in the sports industry, offering a wide range of sports shoes, clothing, and accessories.
Nike products
Nike выпускает разнообразные продукты, включая:
- Footwear: running shoes, basketball shoes, soccer shoes, tennis shoes, and everyday shoes.
- Clothing: tracksuits, T-shirts, leggings, shorts, jackets, and accessories.
- Accessories: backpacks, caps, socks, fitness trackers, and much more.
Nike develops specialized collections such as Nike Air, Nike Free, and Nike React, as well as models dedicated to specific athletes, such as Air Jordan. The company incorporates innovative technologies into its products, including Air cushioning, React foam, and Dri-FIT fabrics, which provide comfort and high performance.
Where and how to buy Nike products in South Korea
The company’s website offers a full range of products, including exclusive collections and new items. The official Nike website in Korea is available at the link.
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